AIGC Creative — Italian Tourism Visual Design

Overview

Client
Italian Tourism Promotion Initiative

Role
AI Designer (Prompt Engineering & Visual Curation)

Tools

Midjourney, Adobe Photoshop

1. Requirement Analysis

Key Objectives

  • Generate 4 main visual posters + 3 thematic icons

  • Blend Italian cultural elements with modern minimalist aesthetics

  • Ensure visual consistency across multiple cities (Rome/Venice/Florence)

Style Guidelines

  • Color Palette  Renaissance-inspired earthy tones with gold accents

  • Key Elements

    • Architectural landmarks (Colosseum/Ponte Vecchio)

    • Cultural symbols (Gondolas/Mediterranean flora)

    • Human interaction scenes (café leisure/art exploration)

2. Technical Implementation

Poster Prompt

Minimalist flat illustration of Florence, Italy, showcasing the iconic Florence Cathedral (Duomo) with its red-tiled dome, the Ponte Vecchio bridge over the Arno River, and the Tuscan hills in the background. Avoid intricate details, keeping the illustration simple and uncluttered. Clean lines, pastel colors, fresh and airy style, simple details, modern and elegant composition, with a focus on Florence’s distinct landmarks. –ar 3:4

Key Words

flat illustration, clean lines, pastel colors, fresh and airy style, simple details, modern and elegant composition

AIGC Creative- image prompt

Icon Prompt

vector illustration of a hot air ballon, featuring a flat design with simple shapes, colorful and pastel tones, set against a white background. The illustration has a cute, minimalist style with simple details and no shadows or shading effects. The graphics have a clean, graphic design aesthetic.

Key Words

icon design, flat design, clean lines, vactor illustration, pastel tones

3. Final Deliverables

A. Processing Workflow

  1. Layout Optimization: Adjusted landmark proportions in Photoshop

  2. Cultural Verification: Consulted historical references for architectural accuracy

  3. Style Unification: Applied consistent grain texture across all outputs

  4. Accessibility Check: Enhanced contrast ratios for print materials

B. Resource Efficiency

  • Traditional method: 8 days (1 main visual) → AI-assisted: 3 days (4 visuals + 3 icons)

  • Revision iterations reduced by 60% through parametric prompt adjustments

C. Ethical Considerations

  • All AI-assisted content marked with tags

  • Original cultural patterns credited to Italian Art Heritage Database

  • Strict compliance with EU AI Ethics Guidelines